Lots of people talk about innovation through articles, seminars and workshops. That's all good and meaningful, although I think the 'doing' part tends to get lost in the morass of ideology and business or marketing vernacular.
To me, innovation is quite simply a mindset for experimentation.
It's about building, prototyping, implementing and failing forward. To that end, I've had the fortunate pleasure of running labs around the world that fuse unique data and storytelling approaches to fuel the rapid prototyping of big ideas, technologies, products and/or go-to-market strategies.
I also firmly believe that this approach must embrace an open design process that allows for mutual learning and collaboration such that creativity and empathy are fostered at unprecedented levels.